The night's most successful signal was Telefe. Jey Mammon, the event's criticized host, was present, and his show, La Pena de Morfi, lost its category. Her 26th statuette was won by Mirtha Legrand.
The eleventh season of "Big Brother" earned the Martin Fierro de Oro, the highest honor given to the 2022 television production by the Association of Argentine Television and Radio Journalists (Aptra).
The night was perfect for Telefe, which not only broadcast the gala of this 51st edition of the Martin Fierro Awards but also won the most awards and won the most significant categories in a ceremony presided over by Santiago del Moro and unnecessarily stretched out over more than six hours.
In addition to the gold, "Gran Hermano (Big Brother)" won four other prizes in the categories of reality, conducting for Del Moro, integral production and direction of non-fiction for Eugenio Gorkin, and fiction for "The first of us five," which went to Benjamin Vicuna, Mercedes Funes, Daniel Fanego, and Benjamin Vicuna as the lead actor and actress, respectively.
The San Cristóbal channel also received awards for "Telefe Noticias" in the Nightly Newscast category, "PH, we can talk" in the General Interest category, "A la Barbarossa" in the Magazine category, and "Ariel in her sauce" in the Gastronomic category.
Santiago Del Moro chose Silvio Soldán and Héctor Larrea as recipients of the prize for Male Driving, which he received for his efforts on "Big Brother" and "MasterChef Celebrity."
Argentine television held its awards night, which started at 7:00 p.m. at the Hilton Hotel in Puerto Madero, first with the red carpet and continued well into the night with the award ceremony, which was presided over by Santiago del Moro and featured vernacular stars, suits, ties, bow ties, haute couture dresses, jewelry, and couturiers.
The rating peaked at 26.6 points about 10:30 p.m., but after midnight, when the main prizes still needed to be presented, it registered 22.7.
There were various tributes made during the gala, including an emotional one for Antonio Gasalla, one for the 60th anniversary of "Polemica en el bar," one for the Argentine National Team, one for Susana Giménez's career, and the customary listing of people who passed away the previous year.
Some of the media personalities who attended the Aptra party included Susana Giménez, Natalia Oreiro, who led a musical performance, Mirtha Legrand with her daughter, granddaughter (Juanita), and great-granddaughter (Ambar), Carolina "Pampita" Ardohain, Adrián Suar, Karina, the little princess, Benjamin Vicuna, and Wanda Nara.
In addition to winning awards for Gustavo Tubio ("Arriba argentinos") as Movilero and Mariel Di Lenarda as Panelist for her work in "Nosotros a la maana," Eltrece also received prizes for Mirtha Legrand's "La noche de Mirtha," "100 Argentines Say," "Rest of the World," and "Los 8 escalones del millón."
Martin Fierro was number 26, according to Mirtha, who also stated that he "wanted" to work in television but did not reveal if he would re-sign with Eltrece, Telefe, or America.
The Martin Fierro was unique in that it separated its awards into two categories: fiction, where "El fan" from Elnueve and "El primero de nosotros" from Telefe won, and deportivo, where "Somos mundiales" (Public Television) and "Argentine team, the series" (Elnueve) received recognition.
Public Television earned awards for "Altavoz" and "Noche de mente," which won in the categories for Youth programs and Cultural programming, respectively, in addition to "Somos mundiales."
The noon news program "América Noticias" and the film "Animales sueltos" by Alejandro Fantino were among the winners for América.
Iván de Pineda and Sofa Martinez hosted the red carpet at 7:00 p.m., Santiago del Moro hosted the award ceremony at 9:00 p.m., and the Martin Fierro de Oro ceremony concluded at 1:30 a.m.
During the ceremony, Susana Giménez was handed the Lifetime Achievement Award by Mirtha Legrand, who also revealed on stage that she acquired "a pacemaker" last month at the age of 96.
"I'm at this award presentation because it makes me really pleased and excited. I have known her since she was very small, and she is an amazing girl," Mirtha said of Susana. "She is a person whom everyone loves.
After earning the honor, Susana assured the two that "we are a part of the history of television."
We never compete because "Mirtha is the legend; you can't compete with her," he remarked.
Susana used the occasion to make the announcement that she would be making a comeback in 2024 with her television show.
Fantino attacked television viewership measures that influence the destiny of shows and initiatives after earning his prize.
I just ask that the measurement be federal, that it be applied to the entire nation, and that it not be worth the rating point of people who only reside in the Federal Capital and Greater Buenos Aires. "I allow myself to talk about a forbidden term that is Ibope. Do it correctly and equitably if they are going to measure, said Fantino from the Martin Fierro stage.
One of the highlights of the evening was Natalia Oreiro's performance of Gilda's song "Yo por t" in honor of the Argentine television actors and characters who have passed away in the previous 12 months.
As a result, visuals were used to provoke and encourage applause for actors, conductors, and producers such Maria Onetto, Pinky, Lino Patalano, Magdalena Ruiz Guinazu, Silvia Suárez, Cesar Mascetti, Rodolfo Bebán, Tristán, Carlitos Balá, and Cacho Fontana, among others.
The presenter and musician Jey Mammon, who was accused of sexual misconduct in March, attended the ceremony where he was nominated for "La pea de morfi," a show that he hosted in 2022 and 2023 following the death of its creator, Gerardo Rozin, as he had predicted in several interviews.